000 | 00656nam a22002297a 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20220107122846.0 | ||
008 | 181130b xxu||||| |||| 00| 0 eng d | ||
020 | _a9788126551613 | ||
040 | _cIIITMK | ||
082 | _a006.312 TAN/A | ||
100 |
_aTanner Jr, John F _915118 |
||
245 |
_aAnalytics and dynamic customer strategy: _bBig profits from big data |
||
260 |
_aHoboken, _bWiley, _c2014. |
||
300 | _axviii, 235p. | ||
650 |
_aCOMPUTER SCIENCE _916570 |
||
650 |
_aDATA ANALYTICS _916571 |
||
650 |
_aBIG DATA ANALYTICS _916572 |
||
650 |
_aCUSTOMER STRATEGY _916573 |
||
650 |
_aMARKETING STRATEGY _916574 |
||
942 |
_2ddc _cBK |
||
999 |
_c6287 _d6287 |