000 00589nam a22001937a 4500
003 OSt
005 20220107122825.0
008 170531b xxu||||| |||| 00| 0 eng d
020 _a9788131206775
040 _cIIITMK
082 _a658.575 ANN/N
100 _aAnnacchino, Marc A.
_911725
245 _aNew product development:
_bFrom initial idea to product management
_cMarc A. Annacchino
260 _aNoida,
_bButterworth-Heinemann/ Elsevier
_c2010.
300 _axxxii, 567p.
_bCD
650 _a PRODUCT DEVELOPMENT
_911726
650 _aPRODUCT MANAGEMENT
_911727
942 _2ddc
_cBK
999 _c5601
_d5601