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1.
The Routledge companion to critical marketing / edited by Mark Tadajewski [and three others]. by
Material type: Text Text; Literary form: Not fiction
Publication details: London, Routledge, 2019
Availability: Items available for loan: Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre (1)Call number: 658.8 TAD/R.

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2.
Reputation management : the key to successful public relations and corporate communication / John Doorley and Helio Fred Garcia. by
Edition: 4th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New York, Routledge, 2021
Availability: Items available for loan: Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre (1)Call number: 659.2 DOO/R.

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