Nargundkar, Rajendra <br/><br/>
Marketing research: Text and cases 
by Rajendra Nargundkar 
 - 4th Edition 
 - Chennai,  McGraw Hill Education (India) Private Limited,  2019. 
 - xxvii, 552 p. 
<br/><br/><label>ISBN: </label>9789353163389 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research<br/>Text and cases
<br/><br/><label>Dewey Class. No.: </label>658.83 NAR/M