Dave, Kushal <br/><br/>
Computational advertising:  Techniques for targeting relevant ads 
Kushal Dave and Vasudeva Varma 
 - United States,  Now Publishers,  2014. 
 - 161p. 
<br/><br/><label>ISBN: </label>9781601988324 
<br/><br/><label>Subjects--Topical Terms: </label><br/>COMPUTATIONAL ADVERTISING<br/>DIGITAL MEDIA<br/>INFORMATION RETRIEVAL<br/>WEB ADVERTISING<br/>ONLINE ADVERTISING
<br/><br/><label>Dewey Class. No.: </label>659.144 DAV/C