Patel, Vinod N <br/><br/>
Brand management and consumer marketing 

 - Jaipur,  Oxford Book Company,  2011. 
 - 323 p. 
<br/><br/><label>ISBN: </label>9789350300152 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand Management<br/>Consumer Marketing
<br/><br/><label>Dewey Class. No.: </label>658.827 PAT/B