TY  - BOOK
AU  - Govindarajan, Vijay
AU  - Trimble, Chris
TI  - Ten rules for strategic innovators: From idea to execution
SN  - 9781422110584
U1  - 658.406 GOV/T 
PY  - 2007///
CY  - Boston
PB  - Harvard Business School 
KW  - STRATEGIC MANAGEMENT
ER  -