Strategic retail management and brand management : trends, tactics, and examples / Doris Berger-Grabner.
Material type: TextSeries: De Gruyter StudiumPublication details: Boston, Walter de Gruyter GmbH, 2021.Description: ix, 447. illustrations (color) ; 24 cmISBN:- 9783110543834
- 3110543834
- 658.87 BER/S
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre Management | 658.87 BER/S (Browse shelf(Opens below)) | Available | 6898 |
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Includes bibliographical referenes (pages 419-436) and index.
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