Customer relationship management (Record no. 868)

MARC details
000 -LEADER
fixed length control field 00470nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130318s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9812530541
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812 ZIK/C
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zikmund, William G
245 ## - TITLE STATEMENT
Title Customer relationship management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Wiley
Place of publication, distribution, etc. Singapore
Date of publication, distribution, etc. 2004
300 ## - PHYSICAL DESCRIPTION
Extent 179
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element CRM
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element CUSTOMER RELATIONSHIP MANAGEMENT
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element SALES MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gilbert, Faye W
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name McLEOD, Raymond
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre Management 18/03/2013 137.00 1 658.812 ZIK/C 875 10/03/2016 18/02/2016 18/03/2013 Books