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Computational advertising: Techniques for targeting relevant ads

Dave, Kushal

Computational advertising: Techniques for targeting relevant ads Kushal Dave and Vasudeva Varma - United States, Now Publishers, 2014. - 161p.

ISBN: 9781601988324

Subjects--Topical Terms:
COMPUTATIONAL ADVERTISING
DIGITAL MEDIA
INFORMATION RETRIEVAL
WEB ADVERTISING
ONLINE ADVERTISING

Dewey Class. No.: 659.144 DAV/C

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