Managing product innovation
Managing product innovation
edited by Arch G Woodside
- UK, Elsevier, 2005.
- xiii, 780p.
- Advances in business marketing & publishing 13 .
9780762311590
MANAGEMENT
PERSONNEL MANAGEMENT
PRODUCT INNOVATION
658.575 WOO/M
9780762311590
MANAGEMENT
PERSONNEL MANAGEMENT
PRODUCT INNOVATION
658.575 WOO/M