Masterpieces of Swiss Entrepreneurship Swiss SMEs Competing in Global Markets

Jeannet, Jean-Pierre||Volery, Thierry||Bergmann, Heiko||Amstutz, Cornelia

Masterpieces of Swiss Entrepreneurship Swiss SMEs Competing in Global Markets


English[eng]


Business Strategy/Leadership||Family Business||International Business||Management||Entrepreneurship||Open access book||Competitiveness of Swiss SMEs||Export strategies of swiss companies||SME export strategy||Swiss family enterprises||Swiss founders and entrepreneurs||B2B market leaders in Switzerland||Management field research||Stakeholder management||Innovation and intellectual property in Switzerland||Leveraging competencies||Cost competitiveness||Quality engineering||Business strategy||Small businesses & self-employed||Business & Management